August 2, 2020 by NextTribe Editors · Activism

The #ChallengeAccepted Hashtag: What It Means and Why We Can Do Better

More than six million women have taken part in the #ChallengeAccepted movement on social media, but its vagueness and superficiality make it a major missed opportunity.

If you're on social media, surely you've seen photos of friends or celebs with the hashtag "Challenge Accepted." The murkiness of the wording can't help but prompt the question, "What challenge?" If you're like us, you probably scanned the other hashtags for a clue to what the challenge is about. You might think it's for some specific cause, like that summer people were dumping ice buckets on themselves to raise awareness for ALS. But you would be wrong.

It turns out this hashtag, which has been used by more than 6 million people on Instagram, is meant to show support for women's empowerment. The rules of the game are to post a black-and-white photo of yourself and then tag 10 friends who presumably share your commitment to raising the profile of women.

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